Thursday, October 24, 2024

East Coast and East Malaysian MSMEs Thrive with Enhanced Logistics Solutions


As Malaysia’s e-commerce landscape continues to thrive, Shopee is helping sellers from the East Coast (EC) and East Malaysia (EM) connect with customers across the country. With 9 out of 10 Malaysians preferring online shopping over traditional retail, and more than half having adopted it permanently, Shopee is helping overcome geographical challenges by providing rural sellers with direct access to millions of buyers. 

This shift is especially critical for sellers in EC and EM, where 30% of the population resides but logistical challenges previously hindered growth. In 2023, experts estimated that Malaysia’s e-commerce market would grow by 7% annually, reaching RM1.9 trillion by 2027 from RM1.4 trillion in 2023. This surge highlights the rising need for efficient logistics, especially in connecting rural sellers from the East Coast and East Malaysia with buyers in major urban areas.


"Shopee is committed to empowering sellers from all corners of Malaysia. For sellers on the East Coast and East Malaysia, where geography may play a role in limiting their growth, we have cut delivery times significantly by working with top logistics partners. This allows our sellers to expand their reach and tap new markets in areas like Klang Valley faster than ever,” said Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia.



Creating opportunities for business growth and family support

For many sellers, Shopee is more than just a platform for expanding their business – it is a lifeline that has reshaped their lives. Siti Nur Nazifa Mazlan, a seller from Kota Bharu, Kelantan, turned to Shopee during a challenging time after losing her parents. As the sole provider for her younger siblings, her income through her online business, CT Naz Empire Solution, has allowed her to support her family while building a thriving business.


"Shopee has given me the opportunity to support my siblings without leaving home. I can take care of them while building my business. It’s been life-changing,” Siti expressed. 


What started as a necessity quickly grew into a success story. With Shopee’s easy-to-use platform, CT Naz Empire Solution now serves customers from all over Malaysia. Beyond financial security, Shopee has empowered her to grow as an entrepreneur. "I have learned so much – from taking better product photos to improving my listings and sales," she added. Her journey has inspired friends and family, many of whom are considering starting their own Shopee stores.



Faster deliveries and broader reach through enhanced logistics

Shopee’s enhanced logistics capabilities have been pivotal in driving seller success outside of Klang Valley. By partnering with local logistics providers, Shopee has significantly strengthened delivery services across Malaysia. These collaborations have improved the overall user experience with faster, more reliable, and efficient deliveries. Now, Klang Valley buyers can expect their parcels to arrive from the East Coast in two days or less, and from East Malaysia between three to four days after the sellers have shipped their order.


This enhanced efficiency has enabled sellers like Muhammad Faizz, the owner of Keropok Mfaizz in Besut, Terengganu, to reach a broader customer base and scale his business. "Thanks to Shopee, our keropok lekor is now reaching customers in Selangor and Johor, something we never thought possible. With this expanded reach, I’ve been able to build my own home and provide jobs for 25 local workers," said Muhammad Faizz. 


Since joining Shopee, Faizz has fulfilled over 100,000 orders, with an average of 100 orders daily. Shopee’s logistics network, backed by local partnerships, has enabled Faizz to handle larger volumes while ensuring timely deliveries nationwide. "Shopee has given me financial stability that I couldn’t achieve relying only on local customers. Now, our business is thriving as we deliver across the country," Faizz added.


Puan Hamidah, owner of Sarawak Online Store, shared a similar story of growth. With 70% of her orders coming from West Malaysia, Shopee’s logistics network has allowed her to expand far beyond her local market. On peak occasions like Teacher’s Day, Hamidah’s business generates up to RM40,000 in sales, most of which come from customers in West Malaysia.



"Before Shopee, my business was confined to Sarawak. Now, I reach customers nationwide, and Shopee ensures my products arrive quickly, even during high-demand periods," Hamidah said. Thanks to this business growth, she has been able to employ three permanent staff members, including single mothers and orphans from the local communities of Kota Samarahan in Sarawak.


Her journey from a home-based business to a small production area located three hours from her home has been made possible through Shopee’s logistics support. "Shopee’s platform allowed me to grow my business beyond my home, enabling me to meet the growing demand across the country," Hamidah added.


As Malaysia’s leading e-commerce platform, Shopee continues to innovate and collaborate with key logistics partners to ensure faster, more reliable deliveries for both sellers and buyers across the nation. With its On-Time Guarantee, Shopee promises timely deliveries and offers compensation for delays, ensuring a seamless shopping experience. From enabling rural sellers to reach new markets to transforming local businesses into nationwide success stories, Shopee remains committed to driving economic growth and creating opportunities for all Malaysians, no matter where they are.


This year, with the bolstered logistics network and On-Time Guarantee, Shopee is poised to deliver exceptional value to consumers while providing sellers with the logistical support they need to thrive in an increasingly competitive market. 


Learn more about Shopee’s On-Time Guarantee feature at https://shopee.com.my/m/on-time-guarantee.





From Night Markets to Nationwide Success:  How E-Commerce is Changing Lives Across Malaysia

Behind every online purchase is a story of determination, resilience, and dreams realised. For many Malaysian entrepreneurs, platforms like Shopee have become catalysts for transforming humble beginnings into nationwide success stories. With robust logistics programmes and seamless nationwide connectivity, Shopee empowers local sellers to expand their businesses beyond traditional boundaries while providing buyers with unparalleled convenience, trust, and satisfaction.

Entrepreneurs like Muhammad Afiq bin Mohamad Arshad and Faizah Milin of A&F Berkat Borneo, Sarini Zainal Abidin of The Pastels Shop, and Suriana Ali Endut of Kimchi Suren Suria, are reaching new heights. Their inspiring stories highlight how  Shopee is helping to connect them with customers across the country by fostering community growth and bringing joy with every package delivered.


“Our mission is to support the dreams of sellers and meet the needs of buyers. Stories like those of Afiq and Faizah, Sarini, and Suriana inspire us to continue innovating and investing in solutions that make a positive difference in people's lives. As Shopee continues to expand its services and capabilities, we remain committed to fostering economic development, supporting local businesses, and enhancing the shopping experience for all Malaysians,” said Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia.


A&F Berkat Borneo, founded by Afiq and Faizah from the Klang Valley, transitioned from selling dried produce and specialty goods  at local night markets to establishing a thriving online business on Shopee. In the past, the couple’s business was often affected by unpredictable weather and customer turnouts, making financial stability a constant struggle. Seeking a more reliable path, they turned to Shopee in 2018, where they experienced remarkable growth –  from RM80,000 in their first year to a projected RM500,000 by the end of 2024.



“We used to worry whenever it rained. Fewer customers meant less income, which made it challenging for us to support our family. Shopee has opened doors we never knew existed. Their logistics solutions have revolutionized our business, enabling us to efficiently deliver our products to customers across Malaysia. Now, even on rainy days, we can connect with key markets like Johor, giving us a more stable income that has truly changed our lives in ways we never imagined,,” said Faizah, co-founder of A&F Berkat Borneo.


Their expansion has benefitted not only their business but also elevated the shopping experience of their customers. Fatiha, a 35-year-old analyst from Kajang and frequent buyer from A&F Berkat Borneo, shared: “Shopee’s fast delivery consistently exceeds my expectations. I can always count on receiving good products that are ready to use, which is essential for my cooking. The convenience  and reliability keep  me coming back for more. I also appreciate the detailed product information and how easily I can reach out to Mr. Afiq through the chat function on Shopee for advice and recommendations. It truly makes the entire shopping experience effortless and enjoyable.”



A&F Berkat Borneo's success has also benefited suppliers from Kedah, Perak, Penang, and Johor. Increased demand has enabled these suppliers to expand operations, hire new staff, and invest in better transportation. Beyond scaling their business, Afiq and Faizah are also empowering housewives in their community by mentoring them on how they can earn side incomes through Shopee’s Affiliate Program, promoting  financial independence and contributing to the overall growth of their community.


Meanwhile, The Pastels Shop, founded by skincare enthusiast Sarini Zainal Abidin, leveraged Shopee’s logistics infrastructure to scale nationwide. What began as a local business has now grown to include a flagship store and a warehouse, creating over 70 part-time jobs, especially for residents in  areas such as Banting and Shah Alam.


"Shopee's robust and expansive logistics network was key to our growth, helping us scale our operations while contributing to local job creation," said Sarini. Despite their Klang Valley base, Shopee’s reach allowed them to penetrate competitive markets like the East Coast, effectively overcoming logistical challenges to deliver skincare products efficiently and reliably.



Customer trust has also been instrumental in their success. Hanisah, a 24-year-old student from Kuala Lumpur, shared: “Shopping on Shopee gives me peace of mind. I can easily manage and track my orders. My purchases from The Pastels Shop usually arrive within 1-2 days, and I love the 15-day free returns policy, which means I can return products with no questions asked if needed. It makes the whole experience even more stress-free.”



Hanisah, a loyal follower of Sarini since 2019, also enjoys engaging with the brand through Shopee Live. “The live sessions offer great insights and exclusive deals. While I love testing product formulas and textures in stores to find the right fit for my skin, I always choose to buy on Shopee for the great discounts and reliable delivery. It just makes shopping so much easier.”


Kimchi Suren Suria, a home-based kimchi business led by Suriana Ali Endut, also scaled rapidly through Shopee’s support. Suriana has adeptly navigated the complexities of shipping  perishable goods like kimchi to distant regions, including Sabah and Sarawak, turning logistical challenges into opportunities for growth.


"Shopee’s logistics network enabled us to ship our kimchi nationwide, even to remote areas," said Suriana. This strong logistical support not only broadens her customer base but also fosters meaningful connections with food enthusiasts across the country. This capability has helped her set her brand apart from others, enabling her to reach customers who previously had limited access to quality kimchi. Thanks to her improved earnings from Shopee, Suriana has also been able to invest in better equipment, improving production efficiency. The financial stability gained has also helped her to  secure a car loan, enhancing both her business operations and personal mobility.


As Malaysia’s leading e-commerce platform, Shopee continues to innovate and collaborate with key logistics partners to ensure faster, more reliable deliveries for sellers and buyers across the nation. With its On-Time Guarantee, Shopee promises timely deliveries and offers compensation for delays, ensuring a seamless shopping experience. From enabling rural sellers to reach new markets to transforming local businesses into nationwide success stories, Shopee remains committed to driving economic growth and creating opportunities for all Malaysians.



Learn more about Shopee’s On-Time Guarantee feature at https://shopee.com.my/m/on-time-guarantee





Wednesday, September 25, 2024

Shopee Partners with Government Agencies to Empower Local Sellers with Regulatory Knowledge

Shopee Malaysia recently concluded its second Shopee Digital Platform Upskilling Summit, a pioneering initiative that equipped over 1,000 local sellers with essential regulatory knowledge. Collaborating with key government agencies, this five-part programme, the first of its kind in the industry, tackled the complexities of compliance, product authenticity, and consumer trust. The initiative aligns with the government's efforts to empower MSMEs and gig workers while fostering sustainable growth in Malaysia’s digital economy.

The summit’s first series introduced sellers to critical aspects of regulatory compliance. Experts from the Companies Commission of Malaysia (SSM) provided insights on business registration, the Standard and Industrial Research Institute of Malaysia (SIRIM) covered product certification, and the Intellectual Property Corporation of Malaysia (MyIPO) addressed intellectual property protection. The Pharmaceutical Control Division (PCD) also shared guidance on beauty and skincare product regulations.


The second series delved into more complex regulatory challenges. The Ministry of Health (MOH) advised sellers on food advertising laws, while the Ministry of Domestic Trade and Cost of Living (KPDN) guided them through the intricacies of pricing and counterfeit goods regulations. The Department of Islamic Development Malaysia (JAKIM) focused on Halal awareness, educating sellers on certification processes and ensuring their products comply with Islamic dietary laws.


Md. Zaki bin Abd Samad, Head of Sector (Prevention), Enforcement Section at KPDN Selangor, expressed his appreciation for the summit, saying, “This event has been instrumental in bridging the gap between sellers and regulators. The hybrid format, which combines in-person sessions with online participation, allowed us to engage directly with sellers, answer their queries, and clarify complex regulations. This interaction helps sellers avoid legal pitfalls and enhances their ability to comply.”


Badruzzaman bin Abdul Rahim, Senior Principal Assistant Director, from MOH’s Food Safety and Quality Program highlighted the summit for its educational value, “This program is an excellent platform for Shopee sellers to gain a deeper understanding of food advertising regulations. It’s crucial that product labels and advertisements align with our laws. This session equips sellers with the knowledge they need to comply confidently, fostering a responsible and trustworthy marketplace.”


Participants also benefited from Shopee University sessions on increasing traffic, boosting sales, and optimising listings using advanced tools like ChatGPT.

Sellers who attended the summit shared their thoughts on the program. Bibi Farizona Mahdi, owner of Umairah Homemade Cakes on Shopee, remarked, “This program has been incredibly useful for understanding government regulations. The insights we gained are essential for navigating compliance and driving our business forward.” Wu Chih Ping, General Manager Local Sales of Chek Hup, a renowned Malaysian coffee brand added, “Shopee’s collaboration with government agencies has boosted my confidence in the platform. Their commitment to helping us understand compliance issues builds trust and equips us with valuable knowledge.”

Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia, emphasised, “Our commitment goes beyond providing tools for success. We recognise that selling online involves adhering to industry frameworks on business registration, advertisements, data protection, and payment regulations. By forging impactful partnerships with government agencies and stakeholders, we aim to strengthen the e-commerce ecosystem and empower local sellers. We strive to unleash their full potential and drive Malaysia's digital economy forward. Working together, we can make a lasting impact and support the growth of our entrepreneurs.”

The next series of the Shopee Digital Platform Upskilling Summit is expected to take place between November and early 2025. More information on upcoming sessions and collaborations with relevant authorities will be provided closer to the date.




Tuesday, September 24, 2024

OATSIDE Introduces Two New Coffee Flavours:  Mocha and Caramel Macchiato

OATSIDE, a leading producer of creamy oat milk in Asia, is excited to announce the expansion of its OATSIDE Coffee range with two new flavors: Caramel Macchiato and Mocha. These bold additions, crafted with a carefully roasted blend of coffee beans and OATSIDE’s signature Barista Blend oat milk, embody the tagline “OATSIDE and Coffee, It’s So Ngam!” and seamlessly fit into your daily routine, allowing you to enjoy your favorite coffee anytime, anywhere. Since its launch in Malaysia in 2022, OATSIDE’s Barista Blend has gained a devoted following among cafes, baristas, and consumers, making it the perfect base for these new blends tailored to the high standards of coffee enthusiasts. The new variants will make their debut at the Ping Min Coffee Festival 2.0 in Kuala Lumpur from 27 to 29 September 2024.

“We launched our Pocket Packs earlier this year in Malaysia and received an incredible response to our OATSIDE Coffee Oat Lattes. This enthusiasm inspired us to introduce Caramel Macchiato and Mocha, ensuring there's something for every coffee lover. The Mocha features a rich, chocolate-forward profile, while the Caramel Macchiato balances strong molasses and toffee notes with the coffee's bitterness. These flavors not only taste amazing but also adhere to Singapore’s Nutri-Grade B guidelines by maintaining low sugar levels,” said Benedict Lim, OATSIDE’s Founder and CEO.

Meet OATSIDE Caramel Macchiato and OATSIDE Mocha

CARAMEL MACCHIATO

Get ready to be mind blown by your coffee routine with OATSIDE’s Caramel Macchiato! This ain’t just any cup of joe — it’s a daring blend of creamy oats and caramel swag that’s here to shake things up. Say goodbye to boring brews and hello to a caffeinated adventure!

Perfect for mornings when you need a kick and afternoons that demand a treat, OATSIDE Caramel Macchiato is your go-to for unleashing your inner rebel and indulging in the luscious goodness of oats and caramel in every sip.

MOCHA

Can’t decide between chocolate or coffee? Have both with OATSIDE Mocha.

Meet OATSIDE’s Mocha: the cheeky blend that’s here to shake up your coffee game. Picture this: a rebellious marriage of expertly roasted blend of coffee beans and the velvety smoothness of oats, all in one irresistibly creamy concoction. Dairy-free and lactose-free, it’s perfect for those who crave a luscious mocha experience without any compromises. Every sip is a harmonious blend of deliciousness and indulgence.

Both OATSIDE Caramel Macchiato and OATSIDE Mocha are made with expertly roasted coffee beans paired with the same OATSIDE oat base that you love, are plant-based, free of cholesterol and lactose with low saturated fats. Soon to be available at Family Mart, 7-Eleven, myNews, CU, Emart, Lotus, Jaya Grocer, Village Grocer, AEON, Shopee, TikTok Shop, and more.

Dive into the vibrant world of coffee at Ping Min’s Coffee Festival 2.0, where OATSIDE proudly joins as an official partner to celebrate Malaysia’s love for all things coffee. From 27-29 September at Piazza, Pavilion Bukit Jalil, festival-goers can expect a blend of exciting activities and exclusive opportunities to bring home OATSIDE’s latest coffee flavour pocket packs and exclusive merchandise, available while stocks last.

In collaboration with Golden Dough, get ready for an exhilarating experience with the Giant Dice Jam. Pair up with a friend and face off in a thrilling test of coordination as both participants roll giant dice simultaneously. The challenge? Match the same side three times within a 15 seconds. A successful match rewards winners with a delicious Doughfee, filled with creamy OATSIDE Coffee.

For an extra spin of excitement, purchase a bundle of 3 OATSIDE Coffee Pocket Packs for an exclusive price of RM9 to unlock the chance to play Twin Spin. Align matching icons on two spinning wheels for the opportunity to win fantastic prizes!

Don’t forget to cool down at the Slushie Station, where signature OATSIDE Coffee flavors are transformed into refreshing slushies – a frosty twist on your favorite blends. Enjoy an OATSIDE slushie in two ways: win a “FREE OATSIDE SLUSHIE” through the Twin Spin challenge or purchase one for just RM7.

OATSIDE coffee series will be at Ping Min Coffee Festival 2.0 for a weekend of flavour, fun, and exclusive goodies. Whether you’re a coffee enthusiast or just looking for unique activities, there’s something ngam sekali—perfectly suited—for everyone to enjoy.

About OATSIDE

OATSIDE’s mission is to provide a healthy, sustainable oat milk for people who don’t care for plant milks, by being incredibly delicious. As one of Asia’s only full-stack plant milk startups, OATSIDE is committed to delivering high quality oat milk from its state-of-the-art facility, ensuring that the process from oat to milk is sustainably-sourced and unadulterated for your enjoyment. OATSIDE is made from roasted oats, promising a creamy, malty, and rich mouthfeel with a hint of the unique nutty flavour from roasted oats.

For more information, visit www.oatside.com



Tuesday, September 17, 2024

Shopee Empowers Over 100,000 New Local Entrepreneurs in 2024

Shopee’s ‘Sayangi Malaysia, Jom Rai Lokal 2024’1 study reveals a significant milestone in the Malaysian e-commerce landscape: over 100,000 entrepreneurs joined the Shopee ecosystem in 2024. This substantial increase reflects the rising acknowledgement of e-commerce as a vital and sustainable business model in today’s rapidly changing digital market.

“The impressive growth of Malaysian entrepreneurs on our platform this year is a testament to their proactive embracing of digital opportunities. Shopee remains dedicated to providing local Malaysian businesses with the essential resources including Affiliate Marketing Solutions, third-party logistics services, and Shopee Live to thrive in today’s competitive e-commerce landscape. We are proud to play a part in the journey for local enterprises to broaden their reach, optimise their operations, and achieve growth in this ever-evolving economy,” said Ming Kit Tan, Head of Marketing and Business Intelligence at Shopee Malaysia.


Shopee Live has emerged as a powerful instrument for local entrepreneurs, with a 113% increase in new sellers live streaming in 2024. This rise shows Shopee Live's growing importance as Malaysia's go-to platform for live commerce. Local sellers recognise Shopee Live’s interactive features that facilitate direct customer engagement, allowing them to build stronger, lasting relationships. The platform’s ease of entry and real-time feedback mechanisms are proving crucial in helping businesses stand out in a competitive marketplace, create meaningful connections with their customers, and reach nationwide audiences. The adoption of Shopee Live as a key business strategy is clear, with local sellers conducting over 1.4 million livestreams and receiving more than 27 million unique comments from users this year. 


Petals Malaysia2, a Selangor-based hair care brand, joined Shopee in 2021 to offer sustainable, wudhu’-friendly, Made-in-Malaysia products tailored to local preferences. Before joining Shopee, their market presence was limited to retail outlets, restricting their exposure and visibility. "Shopee provided access to a vast online audience, significantly expanding our market reach," said Khairul Azman, Founder of Petals Malaysia. "Shopee Live has also transformed our customer engagement. Through live sessions, we directly interact with shoppers, answer their questions in real time, and effectively showcase our products. This immediate engagement builds trust and drives purchases. We also use live polls and Q&A sessions to involve viewers, gather feedback, and enhance the overall shopping experience." Petals has sold over 26,000 units of their best-selling halal hair dye ‘Hair Color Shampoo’ since 2021.


The study also highlights a 65% increase in Shopee Live sellers from Malaysia’s East Coast, reflecting the platform’s success in helping local businesses expand their reach across the country. This underscores Shopee’s commitment in helping entrepreneurs from less urbanised regions to grow with e-commerce. East Coast sellers are using Shopee Live to build brand loyalty and deepen customer engagement, helping the platform create more opportunities for aspiring business-owners across Malaysia. 


Shopee’s top 500 locally-owned enterprises have achieved an average of 50% year-on-year growth in 2024, demonstrating the platform’s effectiveness in driving business expansion. This success highlights the strength of Shopee’s ecosystem and its role in helping sellers innovate and grow. The ‘Sayangi Malaysia, Jom Rai Lokal 2024’ study also shows Shopee’s commitment to supporting local businesses and growing the digital economy. Shopee continues to be an important partner for homegrown businesses, offering tools and services that help sellers achieve new levels of success.



  1. Study Methodology: The “Sayangi Malaysia, Jom Rai Lokal 2024” study was conducted by Shopee Malaysia with year-to-date platform data up to 31 July 2024.

  2. Petals Malaysia is a Selangor-based, 100% Bumiputera business that specialises in Muslim-friendly hair care products. Their products are approved by the Malaysian Ministry of Health (KKM) and HALVEC (JAKIM Panel Laboratory).



Friday, August 30, 2024

Celebrating Merdeka: Malaysians Rally Behind Local Businesses

Ahead of the nation’s 67th National Day, Shopee’s ‘Sayangi Malaysia, Jom Rai Lokal 2024’ study reveals a remarkable trend: Malaysians are rallying behind local businesses like never before. 98% of respondents agree that shopping local strengthens and uplifts underserved communities, highlighting a growing sense of national pride and solidarity among consumers.

The ‘Sayangi Malaysia, Jom Rai Lokal 2024’ study gathered insights from a diverse group of 2,000 Malaysian shoppers, showing that 15 times more Malaysians prefer to support local entrepreneurs than international brands, reflecting a strong commitment to supporting homegrown brands and sellers. By choosing local products and services, consumers endorse the quality and authenticity of Malaysian goods and contribute to job creation and economic stability. This trend strengthens the local economy, fosters community solidarity and is a powerful force in driving the nation’s growth. 

“Supporting local businesses goes beyond just making a purchase; it is an investment in our community and the future of our economy,” said Ming Kit Tan, Head of Marketing and Business Intelligence at Shopee Malaysia. “As we celebrate Merdeka, we are deeply inspired by how Malaysians unite to uplift local enterprises. By supporting local products and services, we are celebrating our heritage and strengthening the fabric of our society, ensuring that our economy thrives and that our communities continue to prosper.”

This sentiment is further reinforced by Malaysians' confidence in local sellers, with 9 in 10 expressing trust in their ability to fulfil orders and address their questions effectively. This high level of trust underscores reliability, quality service, and excellent customer support provided by local businesses, strengthening the bond between consumers and homegrown brands. It also highlights that the preference for local products isn't just about supporting the economy; it's driven by a genuine belief in the capability and excellence of local entrepreneurs.

The survey also highlights another aspect of shopping local: 70% of Malaysians show unwavering support for women and rural sellers, underscoring the importance of inclusivity in the local economy. This commitment reflects a broader desire to empower underrepresented communities, ensuring they are supported and able to grow economically. By prioritising these sellers, Malaysians contribute to local development and foster a more inclusive marketplace.

Furthermore, when asked about the influence of product origin on their purchase decisions,  8 in 10 respondents shared that they preferred shopping Made-in-Malaysia products, highlighting their appreciation for product origin and demonstrating a strong desire to uplift local communities. This preference also underscores a growing recognition of urban and rural sellers' unique value to the marketplace and a commitment to ensuring that economic opportunities are distributed more evenly across the country. By supporting local businesses, Malaysians celebrate the diversity of local products and actively contribute to the development and sustainability of these vital communities.

Shopee has also taken significant steps to support local sellers, ensuring they can focus on selling their products without worry. Features such as Cash On Delivery, On-Time Guarantee, and a 15-Day Free Returns policy make it easier for consumers to shop confidently with sellers. In fact, 85% of respondents indicated they are more likely to support local sellers if such features are available, showcasing the importance of convenience and reliability in the online shopping experience. 

“We are glad shoppers are responding positively to the new features, highlighting the crucial role convenience and trust play in the online shopping experience. It is heartwarming to see Malaysians take pride in their local businesses and consciously support those who contribute to the vibrancy and diversity of the nation’s economy. As we approach National Day, this collective effort becomes even more meaningful, reminding us that by choosing to shop local, we not only strengthen our communities but also honour the spirit of independence and unity that this day represents, ensuring a brighter future for all.” Tan added.