Shopee Partners with Government Agencies to Empower Local Sellers with Regulatory Knowledge

Shopee Malaysia recently concluded its second Shopee Digital Platform Upskilling Summit, a pioneering initiative that equipped over 1,000 local sellers with essential regulatory knowledge. Collaborating with key government agencies, this five-part programme, the first of its kind in the industry, tackled the complexities of compliance, product authenticity, and consumer trust. The initiative aligns with the government's efforts to empower MSMEs and gig workers while fostering sustainable growth in Malaysia’s digital economy.

The summit’s first series introduced sellers to critical aspects of regulatory compliance. Experts from the Companies Commission of Malaysia (SSM) provided insights on business registration, the Standard and Industrial Research Institute of Malaysia (SIRIM) covered product certification, and the Intellectual Property Corporation of Malaysia (MyIPO) addressed intellectual property protection. The Pharmaceutical Control Division (PCD) also shared guidance on beauty and skincare product regulations.

The second series delved into more complex regulatory challenges. The Ministry of Health (MOH) advised sellers on food advertising laws, while the Ministry of Domestic Trade and Cost of Living (KPDN) guided them through the intricacies of pricing and counterfeit goods regulations. The Department of Islamic Development Malaysia (JAKIM) focused on Halal awareness, educating sellers on certification processes and ensuring their products comply with Islamic dietary laws.

Md. Zaki bin Abd Samad, Head of Sector (Prevention), Enforcement Section at KPDN Selangor, expressed his appreciation for the summit, saying, “This event has been instrumental in bridging the gap between sellers and regulators. The hybrid format, which combines in-person sessions with online participation, allowed us to engage directly with sellers, answer their queries, and clarify complex regulations. This interaction helps sellers avoid legal pitfalls and enhances their ability to comply.”

Badruzzaman bin Abdul Rahim, Senior Principal Assistant Director, from MOH’s Food Safety and Quality Program highlighted the summit for its educational value, “This program is an excellent platform for Shopee sellers to gain a deeper understanding of food advertising regulations. It’s crucial that product labels and advertisements align with our laws. This session equips sellers with the knowledge they need to comply confidently, fostering a responsible and trustworthy marketplace.”

Participants also benefited from Shopee University sessions on increasing traffic, boosting sales, and optimising listings using advanced tools like ChatGPT.

Sellers who attended the summit shared their thoughts on the program. Bibi Farizona Mahdi, owner of Umairah Homemade Cakes on Shopee, remarked, “This program has been incredibly useful for understanding government regulations. The insights we gained are essential for navigating compliance and driving our business forward.” Wu Chih Ping, General Manager Local Sales of Chek Hup, a renowned Malaysian coffee brand added, “Shopee’s collaboration with government agencies has boosted my confidence in the platform. Their commitment to helping us understand compliance issues builds trust and equips us with valuable knowledge.”

Tan Ming Kit, Head of Marketing and Business Intelligence at Shopee Malaysia, emphasised, “Our commitment goes beyond providing tools for success. We recognise that selling online involves adhering to industry frameworks on business registration, advertisements, data protection, and payment regulations. By forging impactful partnerships with government agencies and stakeholders, we aim to strengthen the e-commerce ecosystem and empower local sellers. We strive to unleash their full potential and drive Malaysia's digital economy forward. Working together, we can make a lasting impact and support the growth of our entrepreneurs.”

The next series of the Shopee Digital Platform Upskilling Summit is expected to take place between November and early 2025. More information on upcoming sessions and collaborations with relevant authorities will be provided closer to the date.

OATSIDE Introduces Two New Coffee Flavours: Mocha and Caramel Macchiato

OATSIDE, a leading producer of creamy oat milk in Asia, is excited to announce the expansion of its OATSIDE Coffee range with two new flavors: Caramel Macchiato and Mocha. These bold additions, crafted with a carefully roasted blend of coffee beans and OATSIDE’s signature Barista Blend oat milk, embody the tagline “OATSIDE and Coffee, It’s So Ngam!” and seamlessly fit into your daily routine, allowing you to enjoy your favorite coffee anytime, anywhere. Since its launch in Malaysia in 2022, OATSIDE’s Barista Blend has gained a devoted following among cafes, baristas, and consumers, making it the perfect base for these new blends tailored to the high standards of coffee enthusiasts. The new variants will make their debut at the Ping Min Coffee Festival 2.0 in Kuala Lumpur from 27 to 29 September 2024.

“We launched our Pocket Packs earlier this year in Malaysia and received an incredible response to our OATSIDE Coffee Oat Lattes. This enthusiasm inspired us to introduce Caramel Macchiato and Mocha, ensuring there's something for every coffee lover. The Mocha features a rich, chocolate-forward profile, while the Caramel Macchiato balances strong molasses and toffee notes with the coffee's bitterness. These flavors not only taste amazing but also adhere to Singapore’s Nutri-Grade B guidelines by maintaining low sugar levels,” said Benedict Lim, OATSIDE’s Founder and CEO.

Meet OATSIDE Caramel Macchiato and OATSIDE Mocha

CARAMEL MACCHIATO

Get ready to be mind blown by your coffee routine with OATSIDE’s Caramel Macchiato! This ain’t just any cup of joe — it’s a daring blend of creamy oats and caramel swag that’s here to shake things up. Say goodbye to boring brews and hello to a caffeinated adventure!

Perfect for mornings when you need a kick and afternoons that demand a treat, OATSIDE Caramel Macchiato is your go-to for unleashing your inner rebel and indulging in the luscious goodness of oats and caramel in every sip.

MOCHA

Can’t decide between chocolate or coffee? Have both with OATSIDE Mocha.

Meet OATSIDE’s Mocha: the cheeky blend that’s here to shake up your coffee game. Picture this: a rebellious marriage of expertly roasted blend of coffee beans and the velvety smoothness of oats, all in one irresistibly creamy concoction. Dairy-free and lactose-free, it’s perfect for those who crave a luscious mocha experience without any compromises. Every sip is a harmonious blend of deliciousness and indulgence.

Both OATSIDE Caramel Macchiato and OATSIDE Mocha are made with expertly roasted coffee beans paired with the same OATSIDE oat base that you love, are plant-based, free of cholesterol and lactose with low saturated fats. Soon to be available at Family Mart, 7-Eleven, myNews, CU, Emart, Lotus, Jaya Grocer, Village Grocer, AEON, Shopee, TikTok Shop, and more.

Dive into the vibrant world of coffee at Ping Min’s Coffee Festival 2.0, where OATSIDE proudly joins as an official partner to celebrate Malaysia’s love for all things coffee. From 27-29 September at Piazza, Pavilion Bukit Jalil, festival-goers can expect a blend of exciting activities and exclusive opportunities to bring home OATSIDE’s latest coffee flavour pocket packs and exclusive merchandise, available while stocks last.

In collaboration with Golden Dough, get ready for an exhilarating experience with the Giant Dice Jam. Pair up with a friend and face off in a thrilling test of coordination as both participants roll giant dice simultaneously. The challenge? Match the same side three times within a 15 seconds. A successful match rewards winners with a delicious Doughfee, filled with creamy OATSIDE Coffee.

For an extra spin of excitement, purchase a bundle of 3 OATSIDE Coffee Pocket Packs for an exclusive price of RM9 to unlock the chance to play Twin Spin. Align matching icons on two spinning wheels for the opportunity to win fantastic prizes!

Don’t forget to cool down at the Slushie Station, where signature OATSIDE Coffee flavors are transformed into refreshing slushies – a frosty twist on your favorite blends. Enjoy an OATSIDE slushie in two ways: win a “FREE OATSIDE SLUSHIE” through the Twin Spin challenge or purchase one for just RM7.

OATSIDE coffee series will be at Ping Min Coffee Festival 2.0 for a weekend of flavour, fun, and exclusive goodies. Whether you’re a coffee enthusiast or just looking for unique activities, there’s something ngam sekali—perfectly suited—for everyone to enjoy.

About OATSIDE

OATSIDE’s mission is to provide a healthy, sustainable oat milk for people who don’t care for plant milks, by being incredibly delicious. As one of Asia’s only full-stack plant milk startups, OATSIDE is committed to delivering high quality oat milk from its state-of-the-art facility, ensuring that the process from oat to milk is sustainably-sourced and unadulterated for your enjoyment. OATSIDE is made from roasted oats, promising a creamy, malty, and rich mouthfeel with a hint of the unique nutty flavour from roasted oats.

For more information, visit www.oatside.com

Shopee Empowers Over 100,000 New Local Entrepreneurs in 2024

Shopee’s ‘Sayangi Malaysia, Jom Rai Lokal 2024’1 study reveals a significant milestone in the Malaysian e-commerce landscape: over 100,000 entrepreneurs joined the Shopee ecosystem in 2024. This substantial increase reflects the rising acknowledgement of e-commerce as a vital and sustainable business model in today’s rapidly changing digital market.

“The impressive growth of Malaysian entrepreneurs on our platform this year is a testament to their proactive embracing of digital opportunities. Shopee remains dedicated to providing local Malaysian businesses with the essential resources including Affiliate Marketing Solutions, third-party logistics services, and Shopee Live to thrive in today’s competitive e-commerce landscape. We are proud to play a part in the journey for local enterprises to broaden their reach, optimise their operations, and achieve growth in this ever-evolving economy,” said Ming Kit Tan, Head of Marketing and Business Intelligence at Shopee Malaysia.

Shopee Live has emerged as a powerful instrument for local entrepreneurs, with a 113% increase in new sellers live streaming in 2024. This rise shows Shopee Live's growing importance as Malaysia's go-to platform for live commerce. Local sellers recognise Shopee Live’s interactive features that facilitate direct customer engagement, allowing them to build stronger, lasting relationships. The platform’s ease of entry and real-time feedback mechanisms are proving crucial in helping businesses stand out in a competitive marketplace, create meaningful connections with their customers, and reach nationwide audiences. The adoption of Shopee Live as a key business strategy is clear, with local sellers conducting over 1.4 million livestreams and receiving more than 27 million unique comments from users this year. 

Petals Malaysia2, a Selangor-based hair care brand, joined Shopee in 2021 to offer sustainable, wudhu’-friendly, Made-in-Malaysia products tailored to local preferences. Before joining Shopee, their market presence was limited to retail outlets, restricting their exposure and visibility. "Shopee provided access to a vast online audience, significantly expanding our market reach," said Khairul Azman, Founder of Petals Malaysia. "Shopee Live has also transformed our customer engagement. Through live sessions, we directly interact with shoppers, answer their questions in real time, and effectively showcase our products. This immediate engagement builds trust and drives purchases. We also use live polls and Q&A sessions to involve viewers, gather feedback, and enhance the overall shopping experience." Petals has sold over 26,000 units of their best-selling halal hair dye ‘Hair Color Shampoo’ since 2021.

The study also highlights a 65% increase in Shopee Live sellers from Malaysia’s East Coast, reflecting the platform’s success in helping local businesses expand their reach across the country. This underscores Shopee’s commitment in helping entrepreneurs from less urbanised regions to grow with e-commerce. East Coast sellers are using Shopee Live to build brand loyalty and deepen customer engagement, helping the platform create more opportunities for aspiring business-owners across Malaysia. 

Shopee’s top 500 locally-owned enterprises have achieved an average of 50% year-on-year growth in 2024, demonstrating the platform’s effectiveness in driving business expansion. This success highlights the strength of Shopee’s ecosystem and its role in helping sellers innovate and grow. The ‘Sayangi Malaysia, Jom Rai Lokal 2024’ study also shows Shopee’s commitment to supporting local businesses and growing the digital economy. Shopee continues to be an important partner for homegrown businesses, offering tools and services that help sellers achieve new levels of success.

1. Study Methodology: The “Sayangi Malaysia, Jom Rai Lokal 2024” study was conducted by Shopee Malaysia with year-to-date platform data up to 31 July 2024.

2. Petals Malaysia is a Selangor-based, 100% Bumiputera business that specialises in Muslim-friendly hair care products. Their products are approved by the Malaysian Ministry of Health (KKM) and HALVEC (JAKIM Panel Laboratory).

Celebrating Merdeka: Malaysians Rally Behind Local Businesses

Ahead of the nation’s 67th National Day, Shopee’s ‘Sayangi Malaysia, Jom Rai Lokal 2024’ study reveals a remarkable trend: Malaysians are rallying behind local businesses like never before. 98% of respondents agree that shopping local strengthens and uplifts underserved communities, highlighting a growing sense of national pride and solidarity among consumers.

The ‘Sayangi Malaysia, Jom Rai Lokal 2024’ study gathered insights from a diverse group of 2,000 Malaysian shoppers, showing that 15 times more Malaysians prefer to support local entrepreneurs than international brands, reflecting a strong commitment to supporting homegrown brands and sellers. By choosing local products and services, consumers endorse the quality and authenticity of Malaysian goods and contribute to job creation and economic stability. This trend strengthens the local economy, fosters community solidarity and is a powerful force in driving the nation’s growth. 

“Supporting local businesses goes beyond just making a purchase; it is an investment in our community and the future of our economy,” said Ming Kit Tan, Head of Marketing and Business Intelligence at Shopee Malaysia. “As we celebrate Merdeka, we are deeply inspired by how Malaysians unite to uplift local enterprises. By supporting local products and services, we are celebrating our heritage and strengthening the fabric of our society, ensuring that our economy thrives and that our communities continue to prosper.”

This sentiment is further reinforced by Malaysians' confidence in local sellers, with 9 in 10 expressing trust in their ability to fulfil orders and address their questions effectively. This high level of trust underscores reliability, quality service, and excellent customer support provided by local businesses, strengthening the bond between consumers and homegrown brands. It also highlights that the preference for local products isn't just about supporting the economy; it's driven by a genuine belief in the capability and excellence of local entrepreneurs.

The survey also highlights another aspect of shopping local: 70% of Malaysians show unwavering support for women and rural sellers, underscoring the importance of inclusivity in the local economy. This commitment reflects a broader desire to empower underrepresented communities, ensuring they are supported and able to grow economically. By prioritising these sellers, Malaysians contribute to local development and foster a more inclusive marketplace.

Furthermore, when asked about the influence of product origin on their purchase decisions,  8 in 10 respondents shared that they preferred shopping Made-in-Malaysia products, highlighting their appreciation for product origin and demonstrating a strong desire to uplift local communities. This preference also underscores a growing recognition of urban and rural sellers' unique value to the marketplace and a commitment to ensuring that economic opportunities are distributed more evenly across the country. By supporting local businesses, Malaysians celebrate the diversity of local products and actively contribute to the development and sustainability of these vital communities.

Shopee has also taken significant steps to support local sellers, ensuring they can focus on selling their products without worry. Features such as Cash On Delivery, On-Time Guarantee, and a 15-Day Free Returns policy make it easier for consumers to shop confidently with sellers. In fact, 85% of respondents indicated they are more likely to support local sellers if such features are available, showcasing the importance of convenience and reliability in the online shopping experience. 

“We are glad shoppers are responding positively to the new features, highlighting the crucial role convenience and trust play in the online shopping experience. It is heartwarming to see Malaysians take pride in their local businesses and consciously support those who contribute to the vibrancy and diversity of the nation’s economy. As we approach National Day, this collective effort becomes even more meaningful, reminding us that by choosing to shop local, we not only strengthen our communities but also honour the spirit of independence and unity that this day represents, ensuring a brighter future for all.” Tan added.

Get Ready for the 9.9 Super Shopping Day: Unbeatable Deals Await at Shopee!

Kick off the year-end shopping season with Shopee's exciting 9.9 Super Shopping Day! From now until 13 September, Malaysians can explore a treasure trove of amazing deals, exclusive vouchers, and thrilling giveaways. 

Enjoy free shipping with no minimum spend and discounts of up to 90% on your favourite brands and products—perfect for refreshing your wardrobe, upgrading your tech, or finding that ideal gift!

But that’s not all! Tune in to Shopee Live for a chance to win big! One lucky winner will walk away with part of the RM99,999 prize pool during our live game show. With exciting games, exclusive discounts, and limited-time offers, this is the shopping event you don’t want to miss!

Win Big With Shopee Live’s 9.9 Kotak Duit Misteri! 

From 2 - 9 September, participate in the special Kotak Duit Misteri game show for your chance to Win Up To RM99,999 with Shopee Live! To join, simply complete the milestones set during the live session, send the “keyword of the day” announced during the show to the Shopee Live team, and if selected, answer a simple question about Shopee correctly. 

After that, choose your lucky box from a set of six; each will contain various prize amounts, with one holding the grand prize! Psst, if you’re a Maybank Shopee credit card owner, you stand a chance to win an additional bonus prize worth RM500 - good luck!

Highlights of the 9.9 Super Shopping Day:

• Free Shipping & up to 90% off Deals: Get ready to set your alarms! As the clock strikes 12 daily, Shopee will release a selection of exclusive vouchers that will allow shoppers to maximise their savings. From free shipping to incredible 90% off vouchers, it is the perfect time to score some deals from your favourite brands and sellers.
  
  

• Timed Deals and Cashback: Not a (mid)night owl? Don’t worry, we’ve got you covered every day! It's time to add your latest fashion finds to cart, stock up on your favourite skincare and makeup, and enjoy Free Shipping and incredible discounts during the special 12PM Fashion & Beauty Hours! Don’t forget to set a reminder for 8PM Shopee Live Hours and be entertained by your favourite hosts, influencers, and local sellers while getting the best deals!

• Jom Shopee 9.9 TV Show: Tune in to TV3 and Shopee Live at 9PM on 9 September to watch ‘Jom Shopee: 9.9 Hari Pembelian Hebat’. Catch your favourite local celebrities such as Ryan Bakery, Elly Mazlein, Izzue Islam, Janna Nick, Shiha Zikir, Aepul Roza, Aya Amiruddin, Atu Zero, and RB Geng! Play Shopee Shake for a chance to win up to 9 million Shopee Coins, Samsung Galaxy 24 Ultra 256GB, Xbox Series X, and Le Creuset Round French Oven; also enjoy great discounts from as low as RM1 only at 9PM, on 9 September!

• Shopee Video: Watch your favourite videos and earn up to 35 Coins daily! Enjoy an 80% off no minimum spend Shopee voucher (capped at RM8) when you place an order on Shopee Video.

Don’t forget to take part in the 9.9 Super Mission! Complete missions to unlock exclusive rewards you can use on September 9th, and for a chance to win a Samsung Galaxy S24+. Participate throughout the campaign to maximise your rewards — start your missions today!

This 9.9, shop in peace with our 15-Day Free Returns policy, where you can return items easily with no questions asked. Whether it’s a change in preference or any other reason, we've got you covered. We also know how important timely deliveries are, so if your order arrives late, you’ll be compensated with a voucher through Shopee’s On-Time Guarantee program. 

What are you waiting for? Prepare for the shopping spree of the year and take advantage of these unbeatable offers. The 9.9 Super Shopping Day is your opportunity to shop smart, save big, and snag the best deals of the season!

Don’t miss out on the 9.9 Super Shopping Day only at Shopee! For more information, visit https://shopee.com.my/m/99

Beyond Brick & Mortar: How E-commerce is Making Malaysian Businesses Shine

Within the Malaysian economy, a network of micro, small, and medium-sized enterprises (MSMEs) plays a crucial role.  These businesses form the nation's backbone, accounting for a remarkable 97.4% of all enterprises and contributing a significant 38% to the country's GDP. MSMEs drive innovation, preserve cultural heritage, and foster local prosperity through job creation and community engagement. However, their path to sustainable growth faces challenges such as rising competition and resource constraints, even more so for businesses outside major urban centres.

Fortunately, digitalisation offers a promising solution. E-commerce, a cornerstone of digitalisation, presents a powerful platform for MSMEs to overcome these obstacles. It can help businesses reduce overhead costs, transcend geographical limitations, and unlock new customer bases. Moreover, e-commerce platforms often offer tools and features that enhance customer engagement and foster brand loyalty, creating a more interactive and personalised shopping experience. Ultimately, by embracing e-commerce,  MSMEs can become more competitive in the marketplace, paving the way for long-term success.

Supercharging Growth Through Meaningful Real-Time Connections

Starting as a small business in Selangor and Kedah, ZEKE Store had big dreams of showcasing their clothing's craftsmanship and distinctive designs to Malaysians nationwide. However, like many MSMEs, they had limited resources and faced fierce competition. Choosing the right platform was crucial, and for ZEKE Store, Shopee was a game-changer.

ZEKE Store's success is partly due to its strategic mastery of Shopee Live. This innovative livestreaming feature transformed the retailer’s customer engagement strategy. No longer confined to static product images, ZEKE Store now uses Shopee Live to showcase the quality, texture, and unique style of its clothing in real time. This dynamic approach deepens connections with viewers, enabling interaction with clothes and questions, fostering trust and nurturing lasting customer relationships.

Mr. Lai Ya Long, ZEKE Store Founder

"We're not just selling products—we're forging meaningful connections with our customers through Shopee Live," shared Lai Ya Long, Founder of ZEKE Store. Overcoming typical barriers to purchase, such as wanting to test or feel the product before purchasing, Shopee helped achieve remarkable results for the homegrown seller, resulting in a 65% increase in overall store performance. During the 6.6 campaign in 2024, their success soared further, with an impressive 85% growth compared to the same period a year earlier.

For ZEKE Store, Shopee has become more than just an e-commerce platform; it's a key element of their success. Through the strategic use of Shopee Live, they've strengthened customer bonds, showcased their brand, and brought Mr Lai's vision to life. 

A New Chapter:  Leveraging E-commerce to Reach Bookworms Nationwide

In 2020, Mr Yong Kon Teck, formerly of a beloved local bookstore, ventured into the world of e-commerce fueled by his deep love for books and a vision to reshape the book-selling landscape in Malaysia. Leaving behind the traditional physical bookstore model, Mr Yong founded Funbook to offer readers a vast array of books nationwide.

However, transitioning to the digital world was no easy feat. Mr Yong, a seasoned bookseller but an e-commerce novice, faced limited online visibility and a lack of digital marketing expertise. This translated to sluggish sales—a common concern for any new business venture. Determined to succeed, Mr Yong sought a strategic partner.

Recognising the need for a different approach, Mr Yong decided to work with Shopee, utilising its robust seller features to propel growth. Shopee Ads proved to be a critical factor in Funbook's success. Through targeted campaigns and strategic ad placement, Shopee Ads significantly increased Funbook's visibility on the platform. Book enthusiasts searching for their next literary fix could now easily discover Funbook's extensive and curated selection. Within a year, Funbook experienced a remarkable 2,789.52% increase in sales, marking a pivotal turning point in their journey. Today, Funbook continues to flourish, offering an even more comprehensive selection of books reaching readers across Malaysia with the help of Shopee’s extensive network of logistics partners.

"Shopee has been absolutely transformative for our business. Thanks to Shopee Ads, we've gained unprecedented visibility and reach, allowing us to grow exponentially and connect with readers across Malaysia,” remarked Mr Yong.

Mr. Yong Kon Teck, founder of Funbook

Funbook's journey isn't unique. Shopee helps SMEs thrive in the digital age by offering tools, resources, and support. From seller features to marketing tools like Shopee Ads and integrated logistics support, the platform provides solutions for businesses like Funbook to build an online presence, reach customers, and grow sustainably.

Robust Arsenal of Tools for MSMEs to Reach Greater Heights 

For Shopee, the leading e-commerce marketplace in Southeast Asia and Taiwan, prioritising the development of strategies and solutions to help local Malaysian businesses overcome challenges has consistently been a core focus.

Continuously innovating, Shopee recently launched Shopee Video, which provides customers with entertaining and insightful short videos from content creators. Similar to Shopee Live, this new feature helps sellers generate positive word-of-mouth reviews and recommendations for their products, leading to greater awareness and reach for their brands and products. 

"At Shopee, we're all about empowering local businesses like Funbook and ZEKE Store," says Ming Kit Tan, Head of Marketing and Business Intelligence at Shopee Malaysia. "We're not just a platform, we're a partner. We provide them with tools such as Shopee Ads, Shopee Live, integrated logistics, and features that help them elevate customer service, like fuss-free returns and delivery guarantees. We handle the tech so they can focus on what they do best, whether curating the perfect book selection like Funbook or showcasing unique fashion finds like ZEKE Store."

Customer Focus: Happy Shoppers, Thriving Businesses

For many MSMEs, fostering strong customer relationships is vital to success. Shopee understands this, and its recent launch of customer-centric programmes and features isn't just about keeping shoppers happy—it's also driving growth for sellers.

Since March 2024, Shopee has expanded its Change of Mind policy, offering hassle-free returns on a wider range of products to give customers peace of mind when exploring new offerings while ensuring sellers retain satisfied customers with quick and easy returns. Additionally, Shopee’s best-in-class Return and Refund process can be completed within two days for payments via ShopeePay —significantly faster than the industry average of seven days.

Fast and reliable deliveries are another priority as part of Shopee’s commitment to excellent service quality, with programmes like Instant Delivery, Next Day Delivery, and the On-Time Guarantee. The On-Time Guarantee even offers customers an RM5 voucher if an order arrives late, incentivising prompt deliveries and building trust with buyers—a crucial factor for any seller's success.

In partnership with its network of third-party logistics partners (3PLs), Shopee is also rolling out platform-wide free shipping from July 2024 onwards to further add value to customers and provide them with the best shopping experience. 

“Customers are the lifeblood for both MSMEs and Shopee. Delivering a high level of service is Shopee’s top priority, which will undoubtedly also benefit the sellers on our platform by providing greater customer satisfaction, loyalty, and repeat purchases,” said Tan. 

By prioritising customer satisfaction through these initiatives, Shopee enables Malaysian MSMEs to reach a broader customer base and achieve sustainable growth. It's a win-win situation for both sellers and shoppers – a satisfied customer becomes a loyal one, and Shopee's dedication to a smooth shopping experience nurtures precisely that.